TV Data
The AGF is the leading institution when it comes to finding out how much video content is being used. The AGF data is used by a large number of companies from a wide range of sectors and is regularly used to report on the success of TV offerings. Its elaborate measurement enables AGF to provide granular information on video usage, for example according to different age groups, gender and income or also according to preferences and consumer behavior. Here you will find examples of the top 10 daily programmes with the highest viewing figures as well as market shares for the past month and year.
Daily hit lists
Top 10 programmes
In the generation of the hit lists are included selected channels. 3:00 a.m. to 3:00 a.m., minimum programme length 5 minutes, provisionally weighted data
Daily top programmes (Total viewers)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 03.04.2026 | ZDF | Der Alte | 20:14 | 00:58 | 4.744 | 21.2% |
| 03.04.2026 | ARD Das Erste | Tagesschau | 19:59 | 00:17 | 4.500 | 21.8% |
| 03.04.2026 | ZDF | heute | 18:59 | 00:14 | 2.856 | 18.1% |
| 03.04.2026 | ZDF | Fast perfekte Frauen | 21:14 | 01:28 | 2.370 | 11.5% |
| 03.04.2026 | ZDF | Terra X: Spektakuläre Meilensteine der Ballonfahrt | 19:15 | 00:58 | 2.318 | 12.9% |
| 03.04.2026 | ARD Das Erste | Sternstunde der Mörder Folge 1 | 20:17 | 00:42 | 2.208 | 9.9% |
| 03.04.2026 | ARD Das Erste | Sternstunde der Mörder Folge 2 | 21:00 | 00:44 | 2.084 | 9.3% |
| 03.04.2026 | ARD Das Erste | Sternstunde der Mörder Folge 3 | 21:45 | 00:43 | 1.987 | 9.8% |
| 03.04.2026 | RTL | LET'S DANCE - VOLLE PUNKTZAHL! DIE 30 SPEKTAKULÄRSTEN TÄNZE Folge 25 | 20:14 | 03:04 | 1.928 | 10.6% |
| 03.04.2026 | ARD Das Erste | Sternstunde der Mörder Folge 4 | 22:28 | 00:44 | 1.796 | 10.7% |
Quelle: AGF Videoforschung; AGF SCOPE 1.14; 03.04.2026; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 17397 vom 04.04.2026.
AGF holds all copyrights to the AGF data.
Daily top programmes (14 to 49 years)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 03.04.2026 | ARD Das Erste | Tagesschau | 19:59 | 00:17 | 0.515 | 15.8% |
| 03.04.2026 | ProSieben | Thor: Love and Thunder | 20:15 | 01:45 | 0.488 | 12.5% |
| 03.04.2026 | Kabel Eins | DAS KROKODIL UND SEIN NILPFERD | 20:14 | 01:34 | 0.373 | 9.6% |
| 03.04.2026 | SAT.1 | The Voice Kids | 20:15 | 02:43 | 0.327 | 9.3% |
| 03.04.2026 | RTL | LET'S DANCE - VOLLE PUNKTZAHL! DIE 30 SPEKTAKULÄRSTEN TÄNZE Folge 25 | 20:14 | 03:04 | 0.321 | 9.5% |
| 03.04.2026 | RTL | RTL AKTUELL | 18:44 | 00:19 | 0.319 | 14.4% |
| 03.04.2026 | ProSieben | John Wick: Kapitel 4 | 22:35 | 02:30 | 0.288 | 15.0% |
| 03.04.2026 | ARD Das Erste | Sternstunde der Mörder Folge 1 | 20:17 | 00:42 | 0.270 | 7.2% |
| 03.04.2026 | Kabel Eins | ZWEI BAERENSTARKE TYPEN | 22:29 | 01:44 | 0.251 | 10.1% |
| 03.04.2026 | RTL ZWEI | NUR NOCH 60 SEKUNDEN | 20:14 | 01:44 | 0.246 | 6.3% |
Quelle: AGF Videoforschung; AGF SCOPE 1.14; 03.04.2026; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 17397 vom 04.04.2026.
AGF holds all copyrights to the AGF data.
Monthly market shares
Top 30 channels: March 2026
Monday to Sunday, 3:00 a.m. to 3:00 a.m., provisionally data
Market share (Total viewers)
| Channel | Market share |
|---|---|
| ZDF | 15.2% |
| ARD Das Erste | 12.7% |
| RTL | 8.3% |
| VOX originär | 4.4% |
| SAT.1 | 4.2% |
| Kabel Eins | 2.7% |
| ZDFneo | 2.7% |
| SAT.1 GOLD | 2.7% |
| ProSieben | 2.7% |
| NDR Fernsehen** | 2.6% |
| RTLup | 2.4% |
| RTL ZWEI | 2.4% |
| WDR Fernsehen** | 2.3% |
| BR-Fernsehen** | 2.2% |
| MDR Fernsehen** | 2.0% |
| SWR / SR Fernsehen** | 2.0% |
| ZDFinfo | 1.7% |
| NITRO | 1.5% |
| Nachrichten - TV | 1.4% |
| arte | 1.4% |
| RBB Fernsehen** | 1.3% |
| 3SAT | 1.2% |
| ONE | 1.2% |
| WELT MASTER | 1.2% |
| hr-fernsehen | 1.0% |
| DMAX | 1.0% |
| Kabel Eins Doku | 0.9% |
| Phoenix | 0.9% |
| Tele 5 | 0.8% |
| SUPER RTL originär | 0.8% |
Quelle: AGF Videoforschung AGF SCOPE 1.14 01.03.2026-31.03.2026 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 17380 vom 01.04.2026.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Market share (14 to 49 years)
| Channel | Market share |
|---|---|
| RTL | 9.4% |
| ARD Das Erste | 8.3% |
| ProSieben | 7.5% |
| ZDF | 7.5% |
| VOX originär | 6.4% |
| SAT.1 | 5.6% |
| RTL ZWEI | 4.1% |
| Kabel Eins | 4.0% |
| ZDFinfo | 2.4% |
| Nachrichten - TV | 2.0% |
| ZDFneo | 1.9% |
| NITRO | 1.9% |
| ProSieben MAXX | 1.8% |
| SAT.1 GOLD | 1.8% |
| RTLup | 1.8% |
| DMAX | 1.7% |
| WELT MASTER | 1.7% |
| SUPER RTL originär | 1.4% |
| Kabel Eins Doku | 1.4% |
| COMEDY CENTRAL | 1.3% |
| Disney Channel | 1.3% |
| NDR Fernsehen** | 1.2% |
| sixx | 1.2% |
| Phoenix | 1.1% |
| BR-Fernsehen** | 1.1% |
| WDR Fernsehen** | 1.1% |
| arte | 1.0% |
| SWR / SR Fernsehen** | 0.9% |
| Tele 5 | 0.9% |
| TLC | 0.8% |
Quelle: AGF Videoforschung AGF SCOPE 1.14 01.03.2026-31.03.2026 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 17380 vom 01.04.2026.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Annual market shares
Top 30 channels: 2025
Monday to Sunday, 3:00 a.m. to 3:00 a.m., finally weighted data
| Channel | Market share |
|---|---|
| ZDF | 14.9% |
| ARD-Dritte* | 13.6% |
| ARD Das Erste | 12.7% |
| RTL | 7.7% |
| VOX* | 4.8% |
| SAT.1 | 4.6% |
| ZDFneo | 3.0% |
| ProSieben | 2.7% |
| Kabel Eins | 2.7% |
| SAT.1 GOLD | 2.4% |
| RTLup | 2.3% |
| Sky Deutschland Gesamt* | 2.3% |
| RTL ZWEI | 2.2% |
| ZDFinfo | 1.8% |
| NITRO | 1.6% |
| 3SAT | 1.5% |
| WELT* | 1.4% |
| arte | 1.4% |
| Nachrichten - TV | 1.3% |
| ONE | 1.2% |
| SUPER RTL* | 1.2% |
| DMAX | 1.0% |
| Phoenix | 1.0% |
| Kabel Eins Doku | 0.9% |
| Tele 5 | 0.8% |
| Disney Channel | 0.7% |
| ProSieben MAXX | 0.7% |
| sixx | 0.6% |
| TLC | 0.6% |
| SPORT1 | 0.5% |
Quelle: AGF Videoforschung AGF SCOPE 1.14 01.01.2025-31.12.2025 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 16906 vom 08.01.2026
*contains more than one channel.
AGF holds all copyrights to the AGF data.