TV Data
The AGF is the leading institution when it comes to finding out how much video content is being used. The AGF data is used by a large number of companies from a wide range of sectors and is regularly used to report on the success of TV offerings. Its elaborate measurement enables AGF to provide granular information on video usage, for example according to different age groups, gender and income or also according to preferences and consumer behavior. Here you will find examples of the top 10 daily programmes with the highest viewing figures as well as market shares for the past month and year.
Daily hit lists
Top 10 programmes
In the generation of the hit lists are included selected channels. 3:00 a.m. to 3:00 a.m., minimum programme length 5 minutes, provisionally weighted data
Daily top programmes (Total viewers)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 20.12.2024 | ARD Das Erste | Tagesschau | 20:00 | 00:16 | 5.043 | 21.7% |
| 20.12.2024 | ARD Das Erste | TAGESTHEMEN EXTRA | 22:01 | 00:09 | 4.934 | 19.4% |
| 20.12.2024 | ARD Das Erste | TAGESTHEMEN EXTRA | 21:29 | 00:06 | 4.838 | 19.0% |
| 20.12.2024 | ARD Das Erste | DER KLEINE LORD | 20:16 | 01:38 | 4.595 | 18.1% |
| 20.12.2024 | ZDF | heute journal | 22:23 | 00:29 | 4.580 | 21.0% |
| 20.12.2024 | ZDF | Jenseits der Spree | 20:15 | 00:58 | 4.530 | 18.0% |
| 20.12.2024 | ZDF | heute journal spezial | 21:13 | 00:10 | 4.414 | 17.3% |
| 20.12.2024 | ZDF | Jenseits der Spree | 21:24 | 00:58 | 4.234 | 16.7% |
| 20.12.2024 | ZDF | heute | 18:59 | 00:18 | 3.430 | 17.9% |
| 20.12.2024 | ARD Das Erste | Wer weiß denn sowas? Folge 1222 | 17:59 | 00:44 | 3.341 | 20.9% |
Quelle: AGF Videoforschung; AGF SCOPE 1.9; 20.12.2024; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 14734 vom 21.12.2024.
AGF holds all copyrights to the AGF data.
Daily top programmes (14 to 49 years)
| Date | Channel | Programme | Start time | Length | VP m | MS (%) |
|---|---|---|---|---|---|---|
| 20.12.2024 | SAT.1 | ran Fußball: Bundesliga FC Bayern München - RB Leipzig 2. Halbzeit | 21:32 | 00:49 | 0.890 | 17.2% |
| 20.12.2024 | ARD Das Erste | TAGESTHEMEN EXTRA | 22:01 | 00:09 | 0.885 | 16.9% |
| 20.12.2024 | ARD Das Erste | Tagesschau | 20:00 | 00:16 | 0.867 | 20.2% |
| 20.12.2024 | SAT.1 | ran Fußball: Bundesliga FC Bayern München - RB Leipzig 1. Halbzeit | 20:27 | 00:50 | 0.819 | 16.2% |
| 20.12.2024 | ARD Das Erste | TAGESTHEMEN EXTRA | 21:29 | 00:06 | 0.762 | 15.0% |
| 20.12.2024 | ARD Das Erste | DER KLEINE LORD | 20:16 | 01:38 | 0.743 | 14.8% |
| 20.12.2024 | ZDF | heute journal | 22:23 | 00:29 | 0.626 | 13.8% |
| 20.12.2024 | RTL | RTL NACHTJOURNAL SPEZIAL | 22:52 | 00:11 | 0.607 | 14.8% |
| 20.12.2024 | RTL | GUTE ZEITEN, SCHLECHTE ZEITEN Folge 8176 | 19:38 | 00:21 | 0.541 | 14.1% |
| 20.12.2024 | ZDF | Politbarometer | 22:52 | 00:06 | 0.474 | 11.5% |
Quelle: AGF Videoforschung; AGF SCOPE 1.9; 20.12.2024; Marktstandard: Bewegtbild; Auswertungstyp TV; produktbezogen; Paketnummer: 14734 vom 21.12.2024.
AGF holds all copyrights to the AGF data.
Monthly market shares
Top 30 channels: November 2024
Monday to Sunday, 3:00 a.m. to 3:00 a.m., final weighted data
Market share (Total viewers)
| Channel | Market share |
|---|---|
| ZDF | 15.0% |
| ARD-Dritte* | 13.7% |
| ARD Das Erste | 12.5% |
| RTL | 7.3% |
| VOX* | 4.9% |
| SAT.1 | 4.8% |
| VOX originär | 4.4% |
| ProSieben | 2.9% |
| ZDFneo | 2.9% |
| Kabel Eins | 2.7% |
| NDR Fernsehen | 2.6% |
| WDR Fernsehen | 2.5% |
| MDR Fernsehen | 2.3% |
| RTLup | 2.2% |
| SAT.1 GOLD | 2.1% |
| RTL ZWEI | 2.1% |
| BR-Fernsehen | 2.1% |
| SWR / SR Fernsehen | 1.9% |
| ZDFinfo | 1.8% |
| SUPER RTL | 1.8% |
| Sky Deutschland Gesamt | 1.6% |
| SUPER RTL originär | 1.6% |
| NITRO | 1.5% |
| 3SAT | 1.5% |
| arte | 1.3% |
| WELT* | 1.3% |
| Nachrichten - TV | 1.3% |
| RBB Fernsehen | 1.3% |
| ONE | 1.2% |
| DMAX | 1.0% |
Quelle: AGF Videoforschung AGF SCOPE 1.9 01.11.2024-30.11.2024 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 14660 vom 08.12.2024.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Market share (14 to 49 years)
| Channel | Market share |
|---|---|
| RTL | 9.0% |
| ARD Das Erste | 7.9% |
| ZDF | 7.6% |
| ProSieben | 7.4% |
| SAT.1 | 7.0% |
| VOX* | 6.6% |
| ARD-Dritte* | 6.3% |
| VOX originär | 6.0% |
| Kabel Eins | 3.9% |
| RTL ZWEI | 3.7% |
| Sky Deutschland Gesamt | 3.1% |
| SUPER RTL | 2.6% |
| SUPER RTL originär | 2.3% |
| ZDFneo | 2.1% |
| ZDFinfo | 1.9% |
| WELT* | 1.9% |
| NITRO | 1.9% |
| DMAX | 1.8% |
| Nachrichten - TV | 1.7% |
| Comedy Central Deutschland | 1.6% |
| RTLup | 1.5% |
| COMEDY CENTRAL | 1.5% |
| SAT.1 GOLD | 1.4% |
| WELT MASTER | 1.4% |
| Kabel Eins Doku | 1.4% |
| ProSieben MAXX | 1.4% |
| MDR Fernsehen | 1.3% |
| Disney Channel | 1.1% |
| WDR Fernsehen | 1.1% |
| NDR Fernsehen | 1.1% |
Quelle: AGF Videoforschung AGF SCOPE 1.9 01.11.2024-30.11.2024 Marktstandard: Bewegtbild Auswertungstyp TV-Zeitintervall nutzungsbezogen Paketnummer: 14660 vom 08.12.2024.
*contains more than one channel.
AGF holds all copyrights to the AGF data.
Annual market shares
Top 30 channels: 2023
Monday to Sunday, 3:00 a.m. to 3:00 a.m., finally weighted data
| Channel | Market share |
|---|---|
| ZDF | 14.6% |
| ARD-Dritte | 13.8% |
| ARD Das Erste | 11.9% |
| RTL | 7.9% |
| VOX | 5.2% |
| VOX originär | 4.7% |
| SAT.1 | 4.7% |
| Kabel Eins | 3.2% |
| ProSieben | 3.0% |
| NDR Fernsehen | 2.6% |
| ZDFneo | 2.6% |
| RTLup | 2.5% |
| RTL ZWEI | 2.4% |
| WDR Fernsehen | 2.3% |
| MDR Fernsehen | 2.2% |
| SAT.1 GOLD | 2.1% |
| BR-Fernsehen | 2.1% |
| SWR / SR Fernsehen | 2.0% |
| NITRO | 1.8% |
| ZDFinfo | 1.8% |
| RBB Fernsehen | 1.4% |
| 3SAT | 1.4% |
| SUPER RTL | 1.3% |
| WELT | 1.2% |
| arte | 1.2% |
| SUPER RTL originär | 1.2% |
| ONE | 1.1% |
| Nachrichten - TV | 1.1% |
| hr-fernsehen | 1.1% |
| DMAX | 1.0% |
Quelle: AGF Videoforschung AGF SCOPE 1.4 01.01.2023-31.12.2023 Marktstandard: TV Auswertungstyp TV-Zeitintervall produktbezogen Paketnummer: 12685 vom 04.01.2024
*contains more than one channel.
AGF holds all copyrights to the AGF data.