b4p 2024: Initial Integration of AGF X REACH Data and Expansion of TV Channel Set

First step is to integrate prime video data from AGF's own router measurement into the established cross-media planning tool AGF REACH PLANNER®

Video research with attitude – industry representatives call for uniform standards for more competition and innovation and call for a dedicated…

Integration of "Best for Planning" Features into the AGF System

Expanding Long-Term Collaboration with Sky for the Bundesliga Season Opener

AGF Platform Study 2024-I: First wave of the annual survey focuses on how German TV households are dealing with the abolition of the ancillary costs…

Representative research panel combined with AdTech: Smart & Big Data to be merged into unified, neutral, transparent and comparable target group data…

"Client Success & Data Consultancy" division focuses on advising clients on how to work with AGF data and the analysis options

AGF Platform Study 2023-II: The possible effects of the elimination of the so-called utility cost billing privilege were investigated for the first…

Tatort, football and shows dominate hit lists / Daily streaming usage on the rise / Interest in royals remains high