Panel boost

The desktop and mobile panelists act as donors, with their streaming usage being transferred to the recipients in the TV panel. Due to the significantly higher sample size of streaming users in the desktop and mobile panels compared to the TV panel, the TV panel is "boosted" for the fusion: each AGF panelist is technically multiplied by about nine. To ensure that TV reach remains unchanged, the weight of the boosted panelists is divided by nine for adjustment.