b4p 2024: Initial Integration of AGF X REACH Data and Expansion of TV Channel Set
First step is to integrate prime video data from AGF's own router measurement into the established cross-media planning tool AGF REACH PLANNER®
Video research with attitude – industry representatives call for uniform standards for more competition and innovation and call for a dedicated…
Integration of "Best for Planning" Features into the AGF System
Expanding Long-Term Collaboration with Sky for the Bundesliga Season Opener
AGF Platform Study 2024-I: First wave of the annual survey focuses on how German TV households are dealing with the abolition of the ancillary costs…
Representative research panel combined with AdTech: Smart & Big Data to be merged into unified, neutral, transparent and comparable target group data…
"Client Success & Data Consultancy" division focuses on advising clients on how to work with AGF data and the analysis options
AGF Platform Study 2023-II: The possible effects of the elimination of the so-called utility cost billing privilege were investigated for the first…
Tatort, football and shows dominate hit lists / Daily streaming usage on the rise / Interest in royals remains high
AGF switches market standard video on 1 January 2024 / Expansion of the population / New software solutions
Greater transparency in an increasingly convergent media market / Final checks and optimizations
Successful Expansion of Digital Measurement in the AGF X-REACH Test Project
AGF Platform Study 2023-I: Use of the online services of TV broadcasters continues to rise
Seven.One manager Guido Modenbach remains deputy chairman
Communication expert strengthens AGF Videoforschung
Seven One manager Guido Modenbach remains deputy
TV viewers watch a lot of information / Streaming usage continues to rise
AGF Platform Study 2022-II: Streaming continues to rise / Disney+ above 10 percent for the first time
X-Reach in 2023 / AGF supplies more data to media agencies in a test phase
Convergence Monitor 2022: Streaming services score big with movies, TV stations with news and shows / Increasing prevalence of high-resolution…
AGF Platform Study 2022-I: Higher demand for Netflix, Prime Video and public broadcaster offerings
International commitment to transparent standards and key performance indicators
2021 findings: Video usage influenced by coronavirus / Increased streaming use in all age groups
Slight dips in usage of Netflix and Prime Video / Progression of the coronavirus pandemic correlates with video usage
AGF Videoforschung appoints Directors for Methods & Conventions and Data & Technology
Crossmedia Measurement: Initial results of extended digital measurement by AGF
CONVERGENCE MONITOR 2021: Podcast usage rises sharply again/ Online shopping hype cools
CONVERGENCE MONITOR 2021: YouTube falls below the 90-percent mark / Growing usage of TikTok and Twitch / Video-on-Demand services are becoming more…
Loosening of contact restrictions plus good weather affect viewing behavior
AGF TV Platform 2021-I: Public broadcasters increase use of video-on-demand services and broadcaster platforms / Prime Video growing notably, Netflix…
More than streaming: Video+ project also measures static display
The European Cup starts today, and will again thrill millions of viewers
Audience measurement company expands focus to show share of streaming usage in convergent usage
Coronavirus Report 2021: Video viewing remains at a high level in the second year of the pandemic / TV helps to lighten the “can’t go anywhere” blues
Ex-Bavaria manager supports AGF in legal matters
2020, year of the coronavirus: Average viewing time rises to 220 minutes a day / Münster-Tatort is the most-watched TV show
AGF TV-Platform 2020-II: Coronavirus pandemic increases children’s Internet usage / Streaming usage rises further
Long-time Supervisory Board Chair Martin Berthoud to resign at the end of the year
CONVERGENCE MONITOR 2020: One out of two buy online at least once per month / podcast use rising noticeably
Research company joins digital association
CONVERGENCE MONITOR 2020: Video on demand usage rises sharply in the corona year / older target groups using smartphones more
AGF Viewtime: Fusion data from “Follow the Campaign” pilot project for measuring video campaigns
The AGF Smart Meter measures the usage of streaming services and platforms on smart TVs via routers
AGF GenZ Video Study: More than 5,100 surveyed / Fewer regulations with increasing age / Parents influence usage behavior GenZ Videostudie: Mehr als…
No integration of YouTube data
AGF TV-Platform 2020-I study: Around 36 percent use pay streaming services / new entrant Disney+ in 5th place / pay TV remains stable
Well-known Kantar research series now to be released under the AGF umbrella
More people are watching TV and for longer times amidst the coronavirus crisis
Media Control and AGF end their collaboration / AGF expands its range of services
Platform Study: AGF studies TV and video usage in TV households/ One in five viewers over 65 years of age is streaming already
Marketer construct evaluations now available in AGF planning and analysis tools
AGF and Screenforce deepen their collaboration / Interim assessment of the pilot project “Follow the Campaign” / More households under measurement
Reach and advertising impact: The interplay of these two disciplines is a focal point of this year’s AGF Forum.
“Follow the content” also means “Follow the campaign.”
The next milestone for the convergent video standard has been reached. As previously announced, with the delivery of the new videoSCOPE 1.2 software…
Dr. Torsten Rossmann, 55, is the new Vice Chairman of the Supervisory Board of AGF Videoforschung GmbH.
A powerful voice for AGF Videoforschung: Experienced trade journalist Juliane Paperlein becomes Head of Corporate Communications as of 15 July 2019.
AGF Videoforschung GmbH continues to add to its shareholder group.